I've seen a couple of adverts on TV recently for Cracker Barrel - a restaurant chain serving typically southern US fare like biscuits and gravy and country fried steak. It's somewhere I have been to before a couple of times, but not for a very long time. I remember it mainly as somewhere where old and morbidly obese Americans go to eat, and the food being reliably bland - though I still wouldn't mind going once in a while. So why am I writing this blog? Well, there is the small fact that there isn't a single Cracker Barrel location in the entire state of Washington. So why the heck are they advertising here? There aren't even any Cracker Barrels in Oregon either. From what I can tell, you'd have to travel all the way to Idaho to find the nearest one. With a lot of restaurant chains struggling and closing locations - including Cracker Barrel - their marketing strategy just seems nonsensical.
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